Project Management
Generally speaking, the approach taken to change management mirrors management's mindset
The Change Process as Unfreezing, Changing and Refreezing
The Change Process as Problem Solving and Problem Finding
Search for situations requiring action
Note: The word “problem” carries with it connotations that some people prefer to avoid. They choose instead to use the word “opportunity.”
The Change Problem (moving from one state to another state)
Transform goals are concerned with identifying differences between the two states. Reduce goals are concerned with determining ways of eliminating these differences. Apply goals are concerned with putting into play operators that actually effect the elimination of these differences
Change as a “How” Problem
Change as a “What” Problem
Change as a “Why” Problem
Start with one "why" question and build other why questions off it. Used to open doors to new ways of thinking.
Above taken from http://ocw.mit.edu/